Effective Date: October 13, 2014
Information We Collect
Internet Activity: When you visit Melody Facts, our advertisers may track your activity on the service by, for example, tracking the pages you visit, the types of songs and lyrics you access or download, the artists you follow, the songs you like or dislike, how much time you spent on a page, which advertisements you clicked, what you search for and so on. This information becomes part of the anonymous user profile that they may build and use to make predictions about what types of advertisements might be of most interest to you and people like you.
Log File and Server Information: Web and application servers create log files automatically as part of the way they are configured. Information in a log or server file might include your IP address, browser type, Internet service provider, date and time stamps, media access control (MAC) address, file requests and other information. This information is helpful to us in building more accurate user profiles.
Device Information: When you access a clients' service from a computer, mobile phone, tablet, automobile or other electronic device, we, with our clients' consent, collect information about your device. This information may include your IP address, browser type and other information about the software and hardware you are using. If you access our clients' service from a mobile device, we collect and record information as to the device type, operating system as well as unique identifiers such as Android ID, VIN and MAC address, IDFA, carrier or other information specific to the device.
Location Information: If your device is enabled to provide real-time location information, we may also be able to include that information in the user profiles we build. You can always choose to disable this feature on your device if you no longer want it to be activated. If your location is disabled, we may estimate or make assumptions about your location based upon other information we collect.
Information Obtained from Third Parties: In addition to the information we collect from our clients platforms, we also collect information from third parties. This includes marketing companies and information service providers that collect and sell information about consumers. It may also include social media websites and applications or services that you have registered to use. If these sites have a relationship with any of our clients, they may automatically provide information about you in order to provide you with their services. You can use the controls or tools available through these social media sites to opt-out of sharing going forward, but it will not affect the data previously shared with us.
Information Collection Technologies Used
Beacons and Tracking Pixels: Melody Facts and its clients use technology known as beacons or tracking pixels. These are very small images that are imbedded in content on a web or application page. When content containing a beacon is accessed, the beacon transmits anonymous information to a server. Melody Facts and its clients use that information primarily to manage content and to measure the effectiveness of advertising campaigns. Melody Facts also uses information from beacons and tracking pixels to build more accurate user profiles.
Advanced Algorithms: Melody Facts also uses advanced, proprietary algorithms to statistically infer information about users using data available from the operating system and other sources. This technology helps us to build more complete user profiles without placing cookies on your devices.
How We Use The Information We Collect
Melody Facts only collects anonymous user data on what pages are accessed (eg. how long users are on the site, what pages they go to, etc.) and uses this information to improve the site.
Opting Out of Ad Tracking and Customized Advertising
On Your Computer: You can remove persistent cookies from your computer by following the instructions in your browser. To learn more about how the online advertising industry collects and uses information about users to deliver customized advertising and to control whether you want to receive customized ads from participating service providers, you can visit the following websites: www.aboutads.info and www.networkadvertising.org.
On Your Mobile and Tablet Devices: If you use an iOS device and you do not want to receive customized advertising, you may opt-out by accessing the iAd Network Advertising Settings page from the browser on your device. On newer iOS devises, you can also limit ad tracking under "Settings" on the home screen. If you use an Android based device, you can visit Google's Ad Settings page from a browser on your device and make your choices there.
Melody Facts does not control how your browser or mobile operating systems operate to allow you to control advertising tracking and customization. If you have any questions about these control mechanisms, contact your service provider directly.
Your California Privacy Rights
Section 1798.83 of California's Civil Code permits users who are California residents to request and obtain, free of charge, one time a year a list of the third parties to whom we disclosed their personal information (if any) for direct marketing purposes in the preceding calendar year and the categories of personal information disclosed to those third parties. If you are a California resident and you wish to make such a request or if you have any questions about Melody Facts's information sharing practices, you may contact us by sending us an email or writing to us at the address set forth below.
California law also provides individuals under the age of 18 the right to remove personally identifiable information they may have posted about themselves on the Internet. While we do not currently operate any services that enable such postings, we believe California residents should be aware of these rights.
Melody Facts does not knowingly collect personal information about anyone under the age of 13.
We use commercially reasonable electronic and physical security measures to protect user information against loss, misuse, unauthorized disclosure and alteration and we train our employees on the importance of protecting user information, particularly when it contains personally identifying information.
Changes to this Policy
We reserve the right to change or update this policy and will notify users of the changes by updating this page, so please check this page periodically for updates.
If you have any questions or comments regarding our privacy practices, you may contact us.